


Even those hosel pins weren’t an issue when re-shafting their irons. It was my job to get the specs right and Hogan was one of the few manufacturers that made my job easy. Today you see better specs on off-the-shelf equipment sold in a Golfsmith than what the touring pros were receiving back then. They were one of the few manufacturers that ensured their tour staff had precisely built clubs. When a Hogan staff member came into my shop for any work the equipment specs were always right on. There was one thing about the Hogan equipment (we’re talking about irons for the most part) that separated them from all of the other OEMs. I was working out on the PGA Tour at that time and got a chance to work with most of the Hogan staff members in my tour van since Hogan didn’t have their own. That’s a pretty impressive feat when you’ve got eight or nine staff members. In fact, one year around that time period I believe every staff member had a PGA Tour win during the same season. They had the likes of Tom Kite, Lanny Wadkins, Steve Pate, Chip Beck, and David Frost. Most of their players were at the top of their games. Different From All Other OEM’s On Tour At The Timeīack in the late 1980’s and early 90’s Hogan had a really great tour staff.

It was a brand that was arbitrarily acquired when Callaway purchased Top-Flite Golf from Spalding Sports Worldwide. Today the Hogan brand is owned by Callaway Golf.

It never carried the moniker as the market leader in sales but those who understood the product were always impressed with the clubs Mr. Started in 1954 by the Hawk himself, the Hogan golf club company was always known for its innovation in forged irons. Unfortunately Hogan is just a shell of the company it once was. If you have been around the golf industry for as long as I have there are few brands that resonate with purists like the Ben Hogan Company. A Look Back In Time & Inside The Design: Some of the companies they have designed for include: MacGregor, Ben Hogan, Wilson Staff, GolfSmith, Lynx, Founder’s Club, Top-Flite and many more.Īnd today you get to hear about how the great iron design of the 1999 Hogan Apex blades came to life. From tournament player designs to game improvement models the Sheets Design Group has had a hand in shaping the direction of today’s high tech golf equipment industry. The members of the Sheets Design Group have participated in the design and development of hundreds of golf club models over the past two decades. Today’s article comes to you from Jeff Sheets from Sheets Design Group.
